UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                  SCHEDULE 13D


                    Under the Securities Exchange Act of 1934
                              (Amendment No. __) *

                             FRANKLIN QUEST COMPANY
                                (Name of Issuer)

                          Common Stock, $.05 par value
                         (Title of Class of Securities)

                                   354-596108

                                 (CUSIP Number)

                               Stephen A. Yacktman
                              303 W. Madison Street
                                   Suite 1925
                             Chicago, Illinois 60606
                                 (312) 201-1200
           (Name, Address and Telephone Number of Person Authorized to
                       Receive Notices and Communications)

                                October 29, 1996
                      (Date of Event which Requires Filing
                                of this Statement)


   If the filing person has previously filed a statement on Schedule 13G to
   report the acquisition which is the subject of this Schedule 13D, and is
   filing this schedule because of Rule 13d-1(b)(3) or (4), check the
   following box [X].

   Check the following box if a fee is being paid with the statement [  ] . 
   (A fee is not required only if the reporting person:  (1) has a previous
   statement on file reporting beneficial ownership of more than five percent
   of the class of securities described in Item 1; and  (2) has filed no
   amendment subsequent thereto reporting beneficial ownership of five
   percent or less of such class.)  (See Rule 13d-7).

   Note:  Six copies of this statement, including all exhibits, should be
   filed with the Commission.  See Rule 13d-1(a) for other parties to whom
   copies are to be sent.

   *The remainder of this cover page shall be filled out for a reporting
   person's initial filing on this form with respect to the subject class of
   securities, and for any subsequent amendment containing information which
   would alter disclosures provided in a prior cover page.

   The information required on the remainder of this cover page shall not be
   deemed to be "filed" for the purpose of Section 18 of the Securities
   Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of
   that section of the Act but shall be subject to all other provisions of
   the Act (however, see the Notes).

   
                                  SCHEDULE 13D
    CUSIP No.   354-596108  
           

    1    NAME OF REPORTING PERSON
         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON

              Yacktman Asset Management Co.         36-3780592


    2    CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*           (a) [ ]
                                                                     (b) [X]
    3    SEC USE ONLY

    4    SOURCE OF FUNDS*

              OO Funds of Investment Advisory Clients

    5    CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT
         TO ITEMS 2(d) or 2(e)                                           [ ]

              Not Applicable

    6    CITIZENSHIP OR PLACE OF ORGANIZATION

              Illinois

                    7   SOLE VOTING POWER
      NUMBER OF
        SHARES               352,600

     BENEFICIALLY   8   SHARED VOTING POWER
       OWNED BY
         EACH                308,800
      REPORTING
                    9   SOLE DISPOSITIVE POWER
        PERSON
         WITH                2,091,400

                    10  SHARED DISPOSITIVE POWER

                             0

    11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

              2,091,400

    12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN
         SHARES*                                                         [ ]

              Not Applicable

    13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

              10.444% (see footnote 1)

    14   TYPE OF REPORTING PERSON*

              IA

   1.   Based upon an aggregate of 20,024,631 shares outstanding at October
        1, 1996.

                     * SEE INSTRUCTIONS BEFORE FILLING OUT!
          INCLUDE BOTH SIDES OF THE COVER PAGE, RESPONSES TO ITEMS 1-7
      (INCLUDING EXHIBITS) OF THE SCHEDULE, AND THE SIGNATURE ATTESTATION.

   

                                  SCHEDULE 13D

    CUSIP No.   354-596108 


    1    NAME OF REPORTING PERSON
         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON

              Donald A. Yacktman            ###-##-####

    2    CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*           (a) [ ]

                                                                     (b) [X]

    3    SEC USE ONLY


    4    SOURCE OF FUNDS*

              PF to extent shares are not also beneficially owned by
              Yacktman Asset Management Co.

    5    CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT
         TO ITEMS 2(d) or 2(e)                                           [ ]

              Not Applicable

    6    CITIZENSHIP OR PLACE OF ORGANIZATION

              United States

                    7   SOLE VOTING POWER
      NUMBER OF
        SHARES               50,000

     BENEFICIALLY   8   SHARED VOTING POWER
       OWNED BY
         EACH                352,600 (see footnote 1)

      REPORTING     9   SOLE DISPOSITIVE POWER
        PERSON
         WITH                50,000

                    10  SHARED DISPOSITIVE POWER

                             2,091,400 (see footnote 1)

    11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

              2,141,400

    12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN
         SHARES*                                                         [ ]

              Not Applicable

    13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

              10.694% (see footnote 2)

    14   TYPE OF REPORTING PERSON*

              IN


   1.   Represents shares beneficially owned by Yacktman Asset Management
        Co.; the undersigned holds 100% of the outstanding shares of capital
        stock of Yacktman Asset Management Co.
   2.   Based upon an aggregate of 20,024,631 shares outstanding at October
        1, 1996.

                     * SEE INSTRUCTIONS BEFORE FILLING OUT!
          INCLUDE BOTH SIDES OF THE COVER PAGE, RESPONSES TO ITEMS 1-7
      (INCLUDING EXHIBITS) OF THE SCHEDULE, AND THE SIGNATURE ATTESTATION.

   
                                  SCHEDULE 13D
    CUSIP No.   354-596108 

    1     NAME OF REPORTING PERSON
          S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON

               The Yacktman Fund, Inc.                 36-3831621

    2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*          (a) [ ]

                                                                     (b) [X]

    3     SEC USE ONLY


    4     SOURCE OF FUNDS*

               WC

    5     CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT
          TO ITEMS 2(d) or 2(e)                                          [ ]

               Not Applicable

    6     CITIZENSHIP OR PLACE OF ORGANIZATION

                    Maryland

                     7   SOLE VOTING POWER
       NUMBER OF
        SHARES                1,430,000
     BENEFICIALLY
       OWNED BY
         EACH        8   SHARED VOTING POWER
       REPORTING
        PERSON                0
         WITH
                     9   SOLE DISPOSITIVE POWER

                              0
                     10  SHARED DISPOSITIVE POWER

                              0

    11    AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

               1,430,000

    12    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN
          SHARES*                                                        [ ]

               Not Applicable

    13    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

               7.141%  (see footnote 1)

    14    TYPE OF REPORTING PERSON*

               IV


   1.   Based upon an aggregate of 20,024,631 shares outstanding at October
        1, 1996.

                     * SEE INSTRUCTIONS BEFORE FILLING OUT!
          INCLUDE BOTH SIDES OF THE COVER PAGE, RESPONSES TO ITEMS 1-7
      (INCLUDING EXHIBITS) OF THE SCHEDULE, AND THE SIGNATURE ATTESTATION.

   

    Item 1               Security and Issuer

                         This Schedule 13D relates to the Common Stock,
                         $.05 par value (the "Common Stock") of Franklin
                         Quest Company, which is a Utah corporation with
                         its principal executive offices at 2200 West
                         Parkway Boulevard, Salt Lake City, Utah 84119-
                         2331.

    Item 2               Identity and Background

                         (a)  The persons filing this Schedule 13D are
                              (i) Donald A. Yacktman ("Yacktman"),
                              (ii) Yacktman Asset Management Co.
                              ("Yacktman Asset Management"), and (iii)
                              The Yacktman Fund, Inc. (the "Yacktman
                              Fund").  Attached as Exhibit 1 hereto,
                              which is incorporated by reference herein,
                              is an agreement among Yacktman, Yacktman
                              Asset Management and the Yacktman Fund that
                              this Schedule 13D is filed on behalf of
                              each of them.  The filing of this Schedule
                              13D should not be deemed an admission that
                              the reporting persons, or any combination
                              of them, comprise a group within the
                              meaning of Section 13(d)(3) of the
                              Securities Exchange Act of 1934 (the
                              "Act").

                              This Schedule 13D contains information
                              regarding shares of Common Stock that may
                              be deemed to be beneficially owned by
                              Yacktman Asset Management and, by virtue of
                              his sole ownership of Yacktman Asset
                              Management, by Yacktman.  Such shares are
                              held in the accounts of various investment
                              advisory clients of Yacktman Asset
                              Management, including the Yacktman Fund,
                              with respect to which accounts Yacktman
                              Asset Management has investment discretion
                              (the "Accounts"), and with respect to some
                              of which it has sole voting power.  This
                              Schedule 13D also contains information
                              regarding shares of Common Stock
                              individually owned by Yacktman.

                         (b)  The business address of Yacktman and
                              Yacktman Asset Management is:

                                   303 West Madison Street
                                   Suite 1925
                                   Chicago, Illinois 60606

                         (c)  Yacktman Asset Management is an investment
                              adviser registered under Section 203 of the
                              Investment Advisers Act of 1940.

                              Yacktman is the President, sole director
                              and sole owner, of Yacktman Asset
                              Management.  He is also a director, and the
                              President and Treasurer of the Yacktman
                              Fund.

                              The Yacktman Fund is an investment company
                              registered under the Investment Company Act
                              of 1940.  Yacktman Asset Management is the
                              investment adviser to the Yacktman Fund.

                         For information required by Item 2(a)-(c)
                         pursuant to Instruction C to Schedule 13D with
                         respect to the executive officers and directors
                         of Yacktman Asset Management and the Yacktman
                         Fund (collectively, the "Covered Persons"),
                         reference is hereby made to Schedule A annexed
                         hereto and incorporated herein by reference.


                         (d)  None of Yacktman, Yacktman Asset
                              Management, the Yacktman Fund, nor any
                              Covered Person has, during the last five
                              years, been convicted in any criminal
                              proceeding (excluding traffic violations
                              and similar misdemeanors).

                         (e)  None of Yacktman, Yacktman Asset
                              Management, the Yacktman Fund, nor any
                              Covered Person has, during the last five
                              years, been a party to a civil proceeding
                              of a judicial or administrative body of
                              competent jurisdiction as a result of which
                              proceeding it or he was or is subject to a
                              judgment, decree or final order enjoining
                              future violations of, or prohibiting or
                              mandating activities subject to, federal or
                              state securities laws or finding any
                              violations with respect thereto.

                         (f)  Yacktman Asset Management is an Illinois
                              corporation, the Yacktman Fund is a
                              Maryland corporation, and each of the
                              Covered Persons is a United States citizen.

    Item 3               Source and Amount of Funds or Other
                         Consideration

                         All securities reported as beneficially owned by
                         Yacktman Asset Management on this Schedule 13D
                         are held in Accounts and owned by its investment
                         advisory clients.  To the knowledge of Yacktman
                         Asset Management, only one such client, the
                         Yacktman Fund, beneficially owns in excess of
                         5.0% of the Common Stock.

                         The Yacktman Fund used its working capital to
                         purchase the 1,430,000 shares of Common Stock
                         beneficially owned by it.

                         Yacktman used personal funds to purchase the
                         50,000 shares of Common Stock individually owned
                         by him.

    Item 4               Purpose of Transaction

                         Each of the reporting persons has acquired the
                         shares of Common Stock beneficially owned by it
                         or him for investment purposes and may acquire
                         additional shares, or dispose of some or all of
                         the shares of Common Stock, from time to time,
                         depending upon price and market conditions,
                         evaluation of alternative investments and other
                         factors.  Yacktman Asset Management desires to
                         influence the management of Franklin Quest
                         Company as to various business and corporate
                         matters, specifically including policies and
                         practices with respect to the issuance of stock
                         options and cash performance bonuses to
                         management.  Each of the reporting persons
                         reserves the right to take any and all
                         appropriate actions to encourage management to
                         maximize shareholder value.

    Item 5               Interest in Securities of the Issuer

                         (a)  As of November 4, 1996, each of the persons
                              named in Item 2 beneficially owned the
                              aggregate number and percentage of the
                              shares of Common Stock set forth below:

                                                 Number       Percentage of
                                               of Shares       Common Stock  
         Person
                                                 
         Donald A. Yacktman                      2,141,400         10.694%
         Yacktman Asset Management Co.           2,091,400         10.444%
         The Yacktman Fund, Inc.                 1,430,000          7.141%    
         Jon D. Carlson                                  0               0
         Ronald W. Ball                              2,500        .000125%
         Thomas R. Hanson                                0               0
         Stanislaw Maliszewski                           0               0
         Stephen E. Upton                                0               0

    Item 5               (b)  Yacktman Asset Management has sole power to
    Continued                 vote or to direct the vote of 352,600
                              shares of Common Stock, shared power to
                              vote or to direct the vote of 308,000
                              shares of Common Stock, and sole power to
                              dispose or to direct the disposition of
                              2,091,400 shares of Common Stock.

                              Yacktman has sole power to vote or to
                              direct the vote of, and sole power to
                              dispose or to direct the disposition of
                              50,000 shares of Common Stock.  By virtue
                              of his ownership of Yacktman Asset
                              Management, Yacktman has shared power to
                              vote or to direct the vote of 352,600
                              shares of Common Stock, and shared power to
                              dispose or to direct the disposition of
                              2,091,400 shares of Common Stock.

                              The Yacktman Fund has sole power to vote or
                              to direct the vote of 1,430,000 shares of
                              Common Stock, and has no power to dispose
                              or to direct the disposition of the Common
                              Stock beneficially owned by it.

                              Ronald W. Ball has the sole power to vote
                              or to direct the vote of, and the sole
                              power to dispose or to direct the
                              disposition of, 2,500 shares of Common
                              Stock.

                         (c)  During the 60 day period ended as of the
                              date hereof, the reporting persons have
                              sold no shares of the Common Stock, and
                              have acquired shares of the Common Stock in
                              open market transactions, as follows:

                                               No. of Shares       Price
         Name                 Date                Acquired        Per Share

   Donald A. Yacktman       10/21/96                10,000           19.75

   The Yacktman Fund,       09/04/96                17,000           17.81
     Inc.*                  09/12/96                10,000           17.42
                            09/13/96               133,000           17.65
                            10/18/96                20,000           19.75
                            10/22/96                20,000           19.65
                            10/24/96                28,000           19.68
                            10/30/96                12,000           20.68

   Ronald W. Ball           --------                   -0-           ----

   Yacktman Asset           09/13/96                40,000           17.61
     Management Co.         09/18/96                15,000           17.72
                            09/19/96                 2,200           17.68
                            09/23/96                 2,500           18.31
                            10/04/96                 1,500           19.92
                            10/10/96                 3,900           19.96
                            10/11/96                15,300           20.10
                            10/14/96                 6,300           21.08
                            10/15/96                18,400           20.11
                            10/25/96                14,500           20.43
                            10/28/96                 3,400           20.54
                            10/29/96                22,100           20.40
                            10/30/96                33,000           20.74

    ____________
    *All purchases made by Yacktman Asset Management Co. on behalf of The
    Yacktman Fund, Inc.

    d)   Not applicable.

    (e)  Not applicable.


    Item 6               Contracts, Arrangements, Understandings or
                         Relationships with Respect to Securities of the
                         Issuer.

                         Except as otherwise described herein, none of
                         Yacktman, Yacktman Asset Management, the
                         Yacktman Fund, nor, to the best knowledge of the
                         undersigned, any other person named in Item 2
                         hereof, has any contract, arrangement,
                         understanding or relationship with respect to
                         any securities of Franklin Quest Company.


    Item 7               Material to Be Filed as Exhibits

                         Exhibit 1 -    Agreement pursuant to Rule 13d-
                                        1(f)

   Signature


   Each of the undersigned, after reasonable inquiry and to the best of its
   or his knowledge and belief, hereby certify that the information set forth
   in this statement is true, complete and correct.



   Dated:   November 4, 1996     YACKTMAN ASSET MANAGEMENT CO.


                                 By:  /s/ Donald A. Yacktman              
                                      Donald A. Yacktman, President



   Dated:   November 4, 1996     /s/ Donald A. Yacktman                   
                                     Donald A. Yacktman




   Dated:   November 4, 1996     THE YACKTMAN FUND, INC.


                                 By:  /s/ Donald A. Yacktman          
                                      Donald A. Yacktman, President

   
                                   SCHEDULE A

                    ITEM 2(a)-(c) INFORMATION WITH RESPECT TO
                        EXECUTIVE OFFICERS AND DIRECTORS


   1.   Jon D. Carlson

        Executive Vice President of Yacktman Asset Management Co., Director,
        Vice President and Secretary of The Yacktman Fund, Inc.

        Business Address:     c/o Yacktman Asset Management Co.
                              303 West Madison Street
                              Suite 1925
                              Chicago, Illinois 60606

   2.  Ronald W. Ball

       Senior Vice President of Yacktman Asset Management Co.

       Business Address:     c/o Yacktman Asset Management Co.
                             303 West Madison Street
                             Suite 1925
                             Chicago, Illinois 60606


   3.  Thomas R. Hanson

       Director of The Yacktman Fund, Inc.
       Partner of Fleming/Hanson Sales, a manufacturers representative firm
       in the commercial and industrial air conditioning industry.

       Business Address:     c/o Fleming/Hanson Sales
                             3010 Woodcreek Drive
                             Downers Grove, Illinois 60515

   4.  Stanislaw Malizewski

       Director of The Yacktman Fund, Inc.
       Managing Director of Gateway Asset Management, Inc., an investment
       management and marketing company for large institutional investors.

       Business Address:     c/o Gateway Asset Management, Inc.
                             180 North LaSalle Street
                             Suite 1420
                             Chicago, Illinois 60601
   5.  Stephen E. Upton

       Director of The Yacktman Fund, Inc.
       Retired

       Residence Address:    100 Ridgeway Road
                             St. Joseph, Michigan 49085

                                    EXHIBIT 1

             AGREEMENT dated as of November 4, 1996 by and among Donald A.
   Yacktman ("Yacktman"), Yacktman Asset Management Co., an Illinois
   corporation ("Yacktman Asset Management") and The Yacktman Fund, Inc., a
   Maryland corporation (the "Yacktman Fund").

             WHEREAS, in accordance with Rule 13d-1(f) of the Securities
   Exchange Act of 1934 (the "Act"), only one such statement need be filed
   whenever two or more persons are required to file a statement pursuant to
   Section 13(d) of the Act with respect to the same securities, provided
   that said persons agree in writing that such statement is filed on behalf
   of each of them.  

             NOW, THEREFORE, in consideration of the premises and mutual
   agreements herein contained, the parties hereto agree as follows:

             Each of Yacktman, Yacktman Asset Management and the Yacktman
   Fund does hereby agree, in accordance with Rule 13d-1(f) under the Act, to
   file one Statement on Schedule 13D relating to their ownership of the
   Common Stock of Franklin Quest Company, and does hereby further agree that
   said Statement shall be filed on behalf of each of Yacktman, Yacktman
   Asset Management and the Yacktman Fund.  Nothing herein shall be deemed to
   be an admission that the parties hereto, or any of them, are members of a
   "group" (within the meaning of Section 13(d) of the Act and the rules
   promulgated thereunder) with respect to any securities of Franklin Quest
   Company.

        IN WITNESS WHEREOF, the parties have executed this Agreement as of
   the date first written above.

                                   YACKTMAN ASSET MANAGEMENT CO.


                                   By:/s/ Donald A. Yacktman                
                                        Donald A. Yacktman, President  


                                   /s/ Donald A. Yacktman                    
                                   Donald A. Yacktman


                                   THE YACKTMAN FUND, INC.


                                   By:/s/ Donald A. Yacktman               
                                        Donald A. Yacktman, President