NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

                                January 8, 1999


                                Franklin Covey

     You are cordially  invited to attend the Annual Meeting of  Shareholders of
Franklin  Covey Co. (the  "Company"),  which will be held on Friday,  January 8,
1999, at 10:00  a.m.,  at the  Hyrum  W.  Smith  Auditorium,  2200  West Parkway
Boulevard,  Salt Lake City,  Utah  84119-2331  (the "Annual  Meeting"),  for the
following purposes:

     (I)      To elect four  directors of the Company,  to serve a term of three
              years  expiring  at the  annual  meeting  of  shareholders  of the
              Company to be held following the end of fiscal year 2001 and until
              their  respective  successors  shall  be duly  elected  and  shall
              qualify;

    (II)      To consider and vote upon a proposal to ratify the  appointment of
              Arthur Andersen LLP as independent  auditor of the Company for the
              fiscal year ending August 31, 1999; and

   (III)      To transact such other  business as may  properly  come before the
              Annual Meeting or at any adjournment or postponement thereof.

     The Board of  Directors  has fixed the close of business  on  November  20,
1998,  as the record  date for the  determination  of  shareholders  entitled to
receive  notice of and to vote at the Annual  Meeting and at any  adjournment or
postponement thereof.

         All shareholders are urged to attend the meeting.

                                        By Order of the Board of Directors

                                        /s/ HYRUM W. SMITH
                                        Hyrum W. Smith
                                        Chairman of the Board

December 7, 1998

                                 IMPORTANT

     Whether or not you expect to attend the Annual Meeting in person, to assure
that your shares will be represented, please complete, date, sign and return the
enclosed  proxy  without  delay in the  enclosed  envelope,  which  requires  no
additional  postage if mailed in the United States.  Your proxy will not be used
it you are  present  at the  Annual  Meeting  and  desire  to vote  your  shares
personally.



 2



                             FRANKLIN COVEY CO.
                        2200 West Parkway Boulevard
                       Salt Lake City, Utah 84119-2331

                           ---------------------

                              PROXY STATEMENT
                           ---------------------


                       Annual Meeting of Shareholders
                              January 8, 1999



                           SOLICITATION OF PROXIES

     This Proxy  Statement is being  furnished to the  shareholders  of Franklin
Covey  Co.,  a  Utah  corporation  (the  "Company"),   in  connection  with  the
solicitation by the Board of Directors of the Company of proxies from holders of
outstanding shares of the Company's Common Stock, $0.05 par value per share (the
"Common Stock"), for use at the Annual Meeting of Shareholders of the Company to
be held on Friday,  January  8, 1999,  and at any  adjournment  or  postponement
thereof  (the  "Annual  Meeting").  This Proxy  Statement,  the Notice of Annual
Meeting  of  Shareholders  and the  accompanying  form of proxy are first  being
mailed to shareholders of the Company on or about December 7, 1998.

     The Company will bear all costs and expenses  relating to the  solicitation
of  proxies,  including  the  costs  of  preparing,   printing  and  mailing  to
shareholders this Proxy Statement and accompanying materials. In addition to the
solicitation  of  proxies  by use of the  mails,  the  directors,  officers  and
employees of the Company,  without receiving additional  compensation  therefor,
may solicit proxies personally or by telephone or telegram. Arrangements will be
made with brokerage firms and other custodians, nominees and fiduciaries for the
forwarding of solicitation  materials to the beneficial  owners of the shares of
Common Stock held by such persons, and the Company will reimburse such brokerage
firms,  custodians,   nominees  and  fiduciaries  for  reasonable  out-of-pocket
expenses incurred by them in connection therewith.


                                   VOTING

     The Board of  Directors  has fixed the close of business  on  November  20,
1998, as the record date for determination of shareholders entitled to notice of
and to vote at the Annual  Meeting (the "Record  Date").  As of the Record Date,
there were issued and outstanding 21,219,850 shares of Common Stock. The holders
of record of the shares of Common Stock on the Record Date  entitled to be voted
at the Annual  Meeting  are  entitled  to cast one vote per share on each matter
submitted to a vote at the Annual Meeting.

Proxies

     Shares of Common Stock that are entitled to be voted at the Annual  Meeting
and are  represented  by properly  executed  proxies will be voted in accordance
with  the  instructions  indicated  on  such  proxies.  If no  instructions  are
indicated,  such  shares  will be  voted  FOR the  election  of each of the four
director  nominees,  FOR the  ratification of the appointment of Arthur Andersen
LLP as the  independent  auditor of the Company  for the year ending  August 31,
1999, and, in the discretion of the proxy holder,  as to any other matters which
may properly come before the Annual Meeting.  A shareholder who has executed and
returned a proxy may revoke it at any time prior to its  exercise  at the Annual
Meeting by executing  and returning a proxy bearing a later date, by filing with
the Secretary of the Company,  at the address set forth above,  a written notice
of revocation  bearing a later date than the proxy being  revoked,  or by voting
the Common Stock covered thereby in person at the Annual Meeting.

Vote Required

     A  majority  of the votes  entitled  to be cast at the  Annual  Meeting  is
required for a quorum at the Annual Meeting.  Abstentions  and broker  non-votes
are counted for purposes of determining  the presence or absence of a quorum for
the transaction of business. In the election of the directors, the four nominees
receiving the highest number of votes will be elected. Accordingly,  abstentions
and broker  non-votes  will not affect the outcome of the election.  Approval of
other matters,  including the ratification of the appointment of Arthur Andersen
as  independent  auditor for the  Company,  which may  properly  come before the
meeting  generally  requires  that  the  number  of  votes  cast in favor of the
proposal  exceed the number of votes cast in opposition.  Abstentions and broker
non-votes  will not affect the outcome of any such matter.  Holders of shares of
Common  Stock are  entitled to one vote at the Annual  Meeting for each share of
Common Stock held of record at the Record Date.

 3

                            ELECTION OF DIRECTORS

     At the Annual  Meeting,  four directors of the Company are to be elected to
serve three-year terms expiring at the annual meeting of shareholders to be held
following the end of fiscal year 2001 and until their  successors  shall be duly
elected and  qualified.  If any of the nominees  should be unavailable to serve,
which is not now  anticipated,  the proxies  solicited  hereby will be voted for
such other persons as shall be designated by the present Board of Directors. The
four nominees  receiving the highest  number of votes at the Annual Meeting will
be elected.

     In  addition  to the  directors  to be elected at the Annual  Meeting,  the
directors named below will continue to serve their respective terms of office as
indicated.  Hyrum W. Smith,  Stephen R. Covey and Dennis G. Heiner are currently
serving terms which expire at the annual  meeting of the Company's  shareholders
to be held  following  the end of fiscal  year 1999.  Joel C.  Peterson,  E. Kay
Stepp,  Steven C. Wheelwright and Robert A. Whitman are currently  serving terms
which  expire at the annual  meeting of the  Company's  shareholders  to be held
following the end of fiscal year 2000.  Brief  statements  setting forth certain
biographical  information concerning each nominee and continuing director appear
below.


Nominees for Election as Director

     Certain information with respect to each nominee is set forth below.

     Jon H. Rowberry,  51, was employed by the Company as Senior Vice President,
Treasurer  and Chief  Financial  Officer in  September  1995,  was  appointed as
Executive Vice  President in March 1996,  Chief  Operating  Officer in September
1996,  President in February  1997, and Chief  Executive  Officer in March 1998.
From 1985 to 1995, he was employed in several executive positions with Adia S.A.
(now  Adecco),  a  Switzerland  domiciled  international  provider of  personnel
services and with Adia Services,  Inc., its U.S. subsidiary.  He served as Chief
Financial  Officer  of Adia  Services,  Inc.,  from  1985 to 1992  and as  Chief
Financial  Officer  of Adia S.A.  from 1992 to 1994.  From 1994 to 1995,  he was
Senior Vice President of Specialty Brands and International  Technology for Adia
S.A. Mr. Rowberry also currently serves as director for Hall Kinnion.

     Stephen M. R. Covey,  36, has been  Executive Vice President of the Company
since June 1997 responsible for Marketing and Innovation. From 1994 to 1997, Mr.
Covey served as President and Chief Executive Officer of Covey Leadership Center
("Covey").  Mr. Covey joined Covey in 1989,  serving in various capacities prior
to his  appointment  as President and Chief  Executive  Officer,  including Vice
President of Client Services Group, Vice President of Corporate Development, and
Managing  Consultant.  Mr. Covey earned an MBA from Harvard  Business School and
has professional work experience in different industries,  including real estate
development with Trammell Crow Company in Dallas, Texas.

     Robert H. Daines,  64, has been a director of the Company since April 1990.
Dr.  Daines has been  employed as a Professor of Business  Management at Brigham
Young University, Provo, Utah, since 1959 and is presently serving as the Driggs
Professor of Strategic  Management.  Dr.  Daines has authored  several  texts in
Financial  Strategy  and  Strategic  Management.  He is also a director  of AT&T
Universal Financial  Corporation,  Nature Sunshine Products and Alta Technology.

     E. J. "Jake" Garn, 66, was elected to serve as a director of the Company in
January  1993.  Mr. Garn has been Vice  Chairman of Huntsman  Corporation  since
January 1993.  From December 1974 to January 1993,  Mr. Garn was a United States
Senator from the State of Utah.  During his term in the Senate,  Mr. Garn served
six years as Chairman of the Senate Banking, Housing and Urban Affairs Committee
and served on the Appropriations, Energy and Natural Resources, and Senate Rules
Committees.  Prior to his  election to the  Senate,  Mr. Garn served as Mayor of
Salt Lake  City,  Utah,  from  January  1972 to  December  1974.  Mr.  Garn also
currently serves as a director of Morgan Stanley Dean Witter Advisors and United
Space  Alliance,  is a member of the Board of Trustees of  Intermountain  Health
Care and serves as a director of NuSkin Enterprises.


Directors Whose Terms of Office Continue

     Certain  information  with  respect to  continuing  directors  is set forth
below.

     Hyrum W. Smith,  55, a co-founder of the Company,  has served as a director
of the Company  since  December  1983 and has served as Chairman of the Board of
Directors since December 1986. Mr. Smith served as the Chief  Executive  Officer
of the Company  from  February  1997 to March 1998, a position he also held from
April 1991 to September  1996. He was Senior Vice  President of the Company from
December 1984 to April 1991.  Mr. Smith is author of The 10 Natural Laws of Time
and Life Management.  He is also a director of SkyWest, Inc. Mr. Smith's term as
a director expires in 1999.

     Stephen R.  Covey,  65, has been  Co-Chairman  of the Board of the  Company
since June  1997.  Dr.  Covey  founded  Covey and served as its Chief  Executive
Officer from 1980 to 1991 and Chairman of the Board from 1980 to 1997. Dr. Covey
received  his MBA degree from Harvard  Business  School and his  doctorate  from
Brigham Young University,  where he was a professor of  organizational  behavior
and business management from 1957 to 1983, except for periods in which he was on
 4

leave from  teaching,  and served as Assistant to the  President and Director of
University  Relations.  Dr.  Covey is the  author of  several  acclaimed  books,
including  The 7  Habits  of  Highly  Effective  People  and  Principle-Centered
Leadership,  and the  co-author of First Things  First.  His newest book,  The 7
Habits of Highly  Effective  Families,  was  released  in October  of 1997.  Dr.
Covey's term as a director expires in 1999.

     Dennis G. Heiner, 55, was appointed as a director of the Company in January
1997. He has been employed by Black & Decker  Corporation since 1985 where he is
currently an Executive  Vice  President and  President of the Security  Hardware
Group,  a world leader in residential  door hardware.  Mr. Heiner also currently
serves as a  director  of AERA  Energy,  LLC.  Mr.  Heiner's  term as a director
expires in 1999.

     Joel C.  Peterson,  51, has been a director of the Company since June 1997.
Mr.  Peterson  served  as a  director  of  Covey  from  1993 to 1997 and as Vice
Chairman of Covey from 1994 to 1997.  Mr.  Peterson is also Chairman of Peterson
Ventures,  Inc., an investment  company with offices in Dallas,  Texas, and Salt
Lake City, Utah, which manages investments in information,  manufacturing,  real
estate, media and service businesses.  Mr. Peterson also serves on the boards of
directors of Bay Logics, U.S. Shred, Road Rescue,  AccuDocs,  Demody Properties,
Essex Capital and Rentwise. Mr. Peterson currently serves on the advisory boards
of Lazard Freres and Waterford School, and formerly served on the advisory board
of Stanford  Business School.  He currently teaches at Stanford Business School.
Mr. Peterson earned his MBA from Harvard Business School. Mr. Peterson's term as
a director expires in 2000.

     E. Kay Stepp,  53, has been a director of the Company since June 1997.  Ms.
Stepp  served as a director of Covey from 1992 to 1997.  Ms.  Stepp is principal
and owner of Executive Solutions, a Portland-based  consulting firm specializing
in assisting senior executives and boards of directors.  In addition,  Ms. Stepp
is Chairman of Gardenburger,  Inc., a  publicly-traded  company that markets and
manufactures low-fat meatless frozen food products.  Ms. Stepp is also currently
a director of Standard Insurance Company,  Working Assets, Inc., Planar Systems,
Inc.  and the Bank of the  Northwest.  She  received her Bachelor of Arts degree
from Stanford  University and a Master of Arts in Management from the University
of Portland. Ms. Stepp's term as a director expires in 2000.

     Steven C.  Wheelwright,  55, is the Edsel Bryant Ford Professor of Business
Administration  at Harvard Business  School.  He also currently serves as Senior
Associate  Dean and MBA  Program  Chair.  Dr.  Wheelwright  has also  taught  at
Stanford University's Graduate School of Business.  Dr. Wheelwright has authored
several  texts  presenting  concepts and tools  proven  effective in product and
process development for future success of  manufacturing-based  businesses.  Dr.
Wheelwright  is  currently  a director  of Quantum  Corporation,  Heartport,  TJ
International  and O.C. Tanner  Company.  Dr.  Wheelwright's  term as a director
expires in 2000.

     Robert A. Whitman,  45, has been a director of the Company since June 1997.
Mr.  Whitman  served as a director of Covey from 1994 to 1997.  Since 1992,  Mr.
Whitman has been the President and Co-Chief  Executive  Officer of the Hampstead
Group  LLC,  a private  Dallas-based  investment  company  which  focuses on the
acquisition of controlling  interests in companies with annual  revenues of $100
to $500 million. In addition,  Mr. Whitman serves as a director of Wyndham Hotel
Corporation,   and  as  Chairman  and  Chief  Executive   Officer  of  Mountasia
Entertainment International. Mr. Whitman received his Bachelor of Arts degree in
Finance from the  University of Utah and his MBA from Harvard  Business  School.
Mr. Whitman's term as a director expires in 2000.


Current Directors Whose Terms of Office Conclude on January 8, 1999

     Certain  information with respect to directors who will conclude service as
of the date of the Annual Meeting is set forth below.

     Robert F.  Bennett,  64, has been a director of the Company  since  October
1984,  served as Chairman  of the Board from  December  1984 to  December  1986,
President  of the Company  from October 1984 to January 1991 and served as Chief
Executive  Officer of the Company from  December 1986 to April 1991. In November
1992, Mr. Bennett was elected a United States Senator from the State of Utah and
re-elected in November 1998.

     Beverly B.  Campbell,  67, has been a director  of the  Company  since July
1993.  Ms.  Campbell  is  currently  the Chief  Executive  Officer  of  Campbell
Affiliates International and served as Director of International Affairs for The
Church of Jesus Christ of  Latter-day  Saints,  from November 1984 to July 1997.
She is also a  member  of the  Board of  Directors  of the  National  Conference
(formerly the National Conference of Christians and Jews).

     Thomas H.  Lenagh,  74, has been a director of the Company  since  December
1986.  Since 1978, Mr. Lenagh has served as a Financial  Advisor to SCI Systems,
an electronic contract manufacturer located in Huntsville, Alabama. From 1965 to
1983, Mr. Lenagh was Treasurer of the Ford Foundation.
 5

Committees, Meetings and Reports

     The Board of  Directors  has  standing  Executive,  Audit,  Nominating  and
Compensation  Committees.  The Executive Committee presently consists of Messrs.
Joel Peterson,  Chairperson,  Stephen M. R. Covey, Jon Rowberry and Hyrum Smith.
The members of the Audit Committee are Messrs.  Jake Garn,  Chairperson,  Robert
Daines and Robert Whitman. The Nominating Committee consists of Messrs.  Stephen
R. Covey and Hyrum Smith. The Compensation  Committee consists of Ms. Kay Stepp,
Chairperson, and Messrs. Dennis Heiner and Steven Wheelwright.

     The  Executive  Committee  met  twice  during  the 1998  fiscal  year.  Its
functions are to oversee: the day-to-day  operations of the Company,  employment
rights and compensation of designated key employees and to make  recommendations
with respect thereto to the  Compensation  Committee and the Board of Directors;
and to establish the agenda for the Board of Directors meetings.

     The Audit  Committee  met four  times  during  the 1998  fiscal  year.  Its
functions  are:  (i) to review and approve the  selection  of, and all  services
performed by, the Company's independent  auditors;  (ii) to review the Company's
internal  controls  and audit  functions;  and (iii) to review and report to the
Board of Directors  with  respect to the scope of internal  and  external  audit
procedures, accounting practices and internal accounting, and financial and risk
controls of the Company.

     The  Nominating  Committee  met twice  during  the 1998  fiscal  year.  The
Nominating  Committee  has  exclusive  authority  to  nominate  individuals  for
election to the following offices:  President,  Chief Executive  Officer,  Chief
Financial  Officer and  individuals to be nominated by the Board of Directors to
serve on the Board of Directors or committees of the Board.

     The Compensation Committee met seven times during the 1998 fiscal year. Its
functions are: (i) to review, and make recommendations to the Board of Directors
regarding the salaries, bonuses and other compensation of the Company's Chairman
of the Board and executive officers; and (ii) to review and administer any stock
option,  stock  purchase  plan,  stock award plan and  employee  benefit plan or
arrangement  established  by the  Board  of  Directors  for the  benefit  of the
executive officers and employees of the Company.

     During  the 1998  fiscal  year,  four  meetings  were  held by the Board of
Directors  of the  Company.  All  directors  attended  at least 75% of the board
meetings. No director attended fewer than 75% of the total number of meetings of
the committees on which he or she served.


Director Compensation

     Messrs. Hyrum Smith,  Stephen R. Covey, Robert Bennett,  Jon Rowberry,  and
Stephen M. R. Covey do not receive compensation for board or committee meetings.
Remaining directors are paid as follows: an annual retainer of $16,000, with the
exception of committee  chairpersons who are paid an annual retainer of $18,000;
$1,000 for attending each committee meeting, with the exception of the committee
chairperson who is paid $1,100;  $667 for committee  meetings held by telephone,
with the exception of the committee chairperson who receives $773. Directors are
reimbursed by the Company for their  out-of-pocket  travel and related  expenses
incurred in attending all board and committee meetings.




                            EXECUTIVE OFFICERS

     In addition to Messrs.  Smith,  Rowberry  and Stephen M. R. Covey,  certain
information is furnished with respect to the
following executive officers of the Company:

     Val John Christensen, 45, has been Secretary and General Counsel of the
Company since January 1990 and an Executive Vice President since March 1996. Mr.
Christensen  served as a director  of the  Company  from July 1991 to June 1997.
From  January  1990 to March  1996,  Mr.  Christensen  served  as a Senior  Vice
President of the Company.  From March 1987 to November 1989, Mr. Christensen was
engaged in the private practice of law with the law firm of LeBoeuf, Lamb, Lieby
& MacRae, specializing in general business and business litigation matters. From
1983 until he joined the Company,  Mr.  Christensen  acted as outside counsel to
the Company.

     Kevin R. Cope, 36, has been Executive Vice President - International of the
Company since  September  1998.  Mr. Cope served as Executive  Vice  President -
Strategic  Businesses  from October 1997 until  September  1998. Mr. Cope joined
Covey in 1989,  serving  various  roles in the  Company,  including  Senior Vice
President of  Professional  Services,  Vice  President of Client  Services,  and
Managing Consultant. Prior to joining Covey, Mr. Cope was employed by California
Federal Bank.
 6

     Don J. Johnson, 50, has been Executive Vice President - Manufacturing /
Distribution of the Company since May 1996  responsible  for the  manufacturing,
printing,  packaging  and  distribution  of  the  Company's  paper,  binder  and
accessory products.  From 1986 to 1996, Mr. Johnson was employed by Valleylab, a
division of Pfizer,  Inc., a medical  manufacturing and distributing  company in
Boulder, Colorado, as Director of both Domestic and International  Manufacturing
and  Distribution.  Mr. Johnson has 27 years of  manufacturing  and distribution
management experience in both the U.S. and international markets.

     Neil  Nickolaisen,   39,  has  been  Executive  Vice  President  and  Chief
Information  Office of the Company since July 1998.  Mr.  Nickolaisen  served as
Vice  President  of the Company  from 1993 to 1998,  managing  various  projects
including  the  Business   Transformation   of  Information   Systems   project,
Manufacturing and Distribution re-engineering and Consulting Group Manager. From
1992 to 1993 Mr.  Nickolaisen  served  as an  Engineering  Manager  for  General
Electric.  From 1983 to 1992 Mr. Nickolaisen served as a commissioned officer in
the U.S. Navy.

     Von D.  Orgill,  49,  has been  Executive  Vice  President  -  Professional
Services Group of the Company since October 1997  responsible  for all corporate
and government sales, consulting and training in the United States. In 1992, Mr.
Orgill  joined  Covey  as a  Senior  Consultant.  He  also  served  as  Managing
Consultant of the Eastern  Region,  Senior Vice President of the Client Services
Group and Vice President of the Organizational  Consulting and Assessment Group.
Prior to joining the Company, Mr. Orgill was employed by IBM and Arthur Andersen
& Co.

     John L. Theler,  51, has been Executive Vice President and Chief  Financial
Officer of the Company  since  January  1997  responsible  for Finance and Human
Resources.  From  1992 to  1996,  Mr.  Theler  was  employed  by  Rubbermaid,  a
multinational  company that markets and manufactures plastic and rubber consumer
products,  initially  as Vice  President of Finance and  Controller  of the Home
Products  Division and later as Vice  President and Corporate  Controller.  From
1971 to 1992,  Mr.  Theler was  employed  by  General  Electric  in  progressive
financial   assignments,   including  Chief  Financial   Officer  for  CAMCO,  a
publicly-traded  major appliance  manufacturing  and  distribution  operation of
General Electric located in Canada.

     D. Gordon Wilson, 46, has been Executive Vice President - Consumer Sales of
the Company since March 1996  responsible for retail store  operations,  catalog
sales operations and contract and wholesale  product sales. Mr. Wilson served as
a Senior  Vice  President  of the  Company  responsible  for the  Retail  Stores
Division and the  Marketing  Division  since  January 1995 and  September  1995,
respectively. Mr. Wilson held various buying and merchandising positions at Fred
Meyer,  Inc. from 1983 to 1989.  From 1989 to 1994, he was Group Vice  President
and General Merchandise Manager of the Home Division and of the Apparel Division
of Fred Meyer, Inc.




 7





                            EXECUTIVE COMPENSATION

     The  compensation  of the Company's  Chief  Executive  Officer and the four
other most highly paid executive officers during the year ended August 31, 1998,
is shown on the  following  pages in three tables and discussed in a report from
the Compensation Committee of the Board of Directors.

Summary Compensation Table
Long Term Compensation Annual Compensation Awards -------------------------------------- --------------------------- Restricted Fiscal Other Annual Stock Options/ All Other Name and Position Year Salary Bonus Compensation(1) Awards($)(2) SARs(#)(3) Compensation(4) - --------------------------- -------------------------------------------------------------- ---------- -------------- Hyrum W. Smith 1998 $281,238 $175,560 --- --- --- $5,445 Chairman of the Board 1997 263,738 350,000 --- 180,000 --- 4,750 1996 263,738 300,000 --- 207,000 60,000 3,800 Jon H. Rowberry 1998 270,832 163,098 --- --- 70,000 5,156 President and Chief 1997 211,456 350,000 --- 90,000 80,000 5,100 Executive Officer 1996 150,000 150,000 49,371 92,000 90,000 --- Stephen M. R. Covey 1998 195,769 216,375 --- --- --- 4,754 Executive Vice President 1997 235,000 233,609 --- --- --- 4,800 1996 220,962 198,250 --- --- --- 4,800 Robert J. Guindon 1998 173,846 166,185 --- --- --- 2,986 Executive Vice President 1997 200,000 164,099 --- --- --- 4,800 1996 147,077 231,205 --- --- --- 4,800 Kevin R. Cope 1998 138,077 149,118 --- --- --- 3,162 Executive Vice President 1997 150,000 149,204 --- --- --- 4,800 1996 155,769 208,401 --- --- --- 4,800 - ----------------------
(1) Includes perquisites in those instances where such amounts exceed the lesser of $50,000 or 10% of salary and bonus. The amount shown for Mr. Rowberry includes $40,000 for reimbursement of moving expenses. (2) Restricted stock awards vest in full four years from the date of grant. No vesting occurs prior to four years from grant. Holders of restricted shares are entitled to receipt of any dividends paid. The number of shares granted to each of the persons named in the foregoing table and the value of restricted shareholdings at the end of the fiscal year is as follows:
Number Value on Name of Shares August 31, 1997 ------------------ ------------------- Hyrum Smith....................25,110 $470,812 Jon H. Rowberry................ 9,000 168,750
(3) Amounts shown reflect options granted to the named executive officers pursuant to the Franklin Covey 1992 Stock Incentive Plan (the "Incentive Plan"). During the year ended August 31, 1998, the Company did not grant any stock appreciation rights. (4) Amounts shown reflect contributions made by the Company for the benefit of the named executive officers under the Franklin Covey 401(k) Profit Sharing Plan. 8 Option/SAR Grants in Last Fiscal Year The following table sets forth individual grants of stock options made by the Company during the year ended August 31, 1998 to the five individuals named in the preceding Summary Compensation Table. During the year ended August 31, 1998, the Company did not grant any stock appreciation rights to the executive officers named below.
Percent of Exercise Expiration Potential Realizable Value at Name Options Total or Base Date Assumed Annual Rates of Stock Granted Options Price Price Appreciation for Option Granted to Term (in dollars) Employees in -------------------------------- Fiscal Year 5% 10% - ---------------------- ---------- -------------- ---------- ------------- --------------- --------------- Hyrum W. Smith......... --- --- --- --- --- --- Jon H. Rowberry........ 70,000 16.1% $20.44 8/19/2008 $899,677 $2,280,013 Stephen M. R. Covey.... --- --- --- --- --- --- Robert Guindon......... --- --- --- --- --- --- Kevin Cope............. --- --- --- --- --- ---
AGGREGATE OPTION/SAR EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR OPTION/SAR VALUES The following table sets forth the number of shares of Common Stock acquired during the year ended August 31, 1998, upon the exercise of stock options, the value realized upon such exercise, the number of unexercised stock options held on August 31, 1998, and the aggregate value of such options held by the five individuals named in the Summary Compensation Table. This table reflects options to acquire shares of Common Stock granted to the named individuals by the Company and by certain affiliates of the Company. During the year ended August 31, 1998, the Company did not grant any stock appreciation rights to any of the executive officers named below.
Number of Unexercised Value of Unexercised Options on August 31, In-the-Money Options on 1998 August 31, 1998(2) -------------------------- ----------------------------- Name Number of Shares Value Acquired Realized on Exercisable Unexercisable Exercisable Unexercisable on Exercise Exercise(1) - ------------------------------ ----------- ------------- ----------- -------------- -------------- ------------- Hyrum W. Smith............... --- --- 90,000 30,000 $ 7,500 $ 7,500 Jon H. Rowberry.............. --- --- 65,000 175,000 20,000 50,000 Stephen M. R. Covey.......... --- --- --- --- --- --- Robert Guindon............... --- --- --- --- --- --- Kevin Cope................... --- --- --- --- --- --- - ----------------------
(1) Reflects the difference between the exercise price of the options exercised and the market value of the Common Stock on the date of such exercise, as reported by the New York Stock Exchange. (2) Reflects the difference between the exercise price of the unexercised options and the market value of the Common Stock on August 31, 1998. The last sale price of the Common Stock on August 31, 1998, as reported by the New York Stock Exchange, was $18.75 per share. 9 Compensation Committee Report The report was prepared by the Compensation Committee of the Board of Directors (the "Committee"), which is composed of independent directors who are not employees of the Company or its subsidiaries. The Committee has responsibility for all compensation matters for the Company's Chairman and the Company's President and Chief Executive Officer (the "Key Executives"). It also had the responsibility of administering the Incentive Stock Option Program ("Incentive Plan"). The Key Executives determine the amount of cash compensation for executive officers other than the Key Executives. The Committee determines the amount of non-cash compensation under the Incentive Plan for all executive officers, including the Key Executives. The current members of the Committee are Kay Stepp, who serves as Chairperson, Dennis Heiner and Steven Wheelwright. The Committee met seven times during fiscal 1998. EXECUTIVE COMPENSATION PHILOSOPHY. The executive compensation program has enabled the Company to attract, motivate and retain senior management by providing a competitive total compensation opportunity based on performance. Competitive base salaries that reflect each individual's level of responsibility and annual variable performance-based cash incentive awards are important elements of the Company's cash compensation philosophy. The Committee believes the executive compensation program strikes an appropriate balance between short- and long-term performance objectives. In 1997, a new executive compensation strategy and structure was created with assistance from the Board's consultants, Schuster-Zingheim and Associates. The overall executive compensation objective is pay for performance. The strategy is based on the following principles: (1) Compensation is aligned with achieving the Company's strategic business plan and is directly related to performance and value added; (2) Compensation promotes shared destiny and teamwork; (3) Compensation attracts and retains qualified executives; (4) The greater the amount of direct influence on organizational performance, the greater the portion of pay at risk; (5) Stock option issuance aligns executive and shareholder interests in building company value and will be used as a reward to executives for increasing company value. KEY EXECUTIVE COMPENSATION. Key Executive Compensation consists of annual salaries and additional compensation in the form of year-end cash performance-based bonuses, stock options and restricted stock awards as the Committee in its discretion awards to the Key Executives. The annual salaries of the Key Executives are set at amounts that are deemed competitive for executives with comparable ability and experience, taking into account existing salaries with respect to executives in companies comparable in size and complexity to the Company. Fiscal year-end cash performance-based bonuses were awarded to the Key Executives in fiscal 1998 reflecting the Company's overall performance. CHAIRMAN AND PRESIDENT AND CHIEF EXECUTIVE OFFICER'S COMPENSATION. Mr. Smith's and Mr. Rowberry's compensation for fiscal 1998 was determined pursuant to the principles described above. The Committee concluded that the annual performance bonus for fiscal 1998 paid to Mr. Smith and Mr. Rowberry fairly and adequately compensates them based on the overall performance of the Company. INCENTIVE STOCK OPTION PROGRAM. The Company believes it is essential for all executive officers to receive Incentive Stock Options ("ISOs") under the Incentive Plan, thereby aligning the long-term interests of executives with those of stockholders. The Company adopted the Incentive Plan in fiscal 1992, charging the Committee with responsibility for its administration. During fiscal 1998, relatively few incentive stock options were granted to the Key Executives and other executive officers as new criteria for awards have been created. These ISOs generally vest over a four-year period and expire ten (10) years from the date of grant. If an executive officer's employment terminates prior to applicable vesting dates, the officer generally forfeits all ISOs that have not yet vested. The Committee believes that the grant of these ISOs to executive officers is highly desirable because it motivates these officers to continue their employment with the Company and creates strong incentives to maximize the growth and profitability of the Company. As of August 31, 1998, executive officers held incentive stock options to purchase an aggregate of 907,873 shares of Common Stock granted under direction of the Committee pursuant to the Incentive Plan since its inception in 1992. Of those options, 343,750 are exercisable as of August 31, 1998. OTHER COMPENSATION PLANS. The Company has a number of other broad-based employee benefit plans in which executive officers participate on the same terms as other employees meeting the eligibility requirements, subject to any legal limitations on amounts that may be contributed to or benefits payable under the plans. These include (i) the Company's cafeteria plan administered pursuant to Section 125 of the Internal Revenue Code of 1986, as amended (the "Code"); (ii) the Company's 401(k) Plan, pursuant to which the Company makes matching contributions; and (iii) the Company's Employee Stock Purchase Plan implemented and administered pursuant to Section 423 of the Code. Respectfully submitted, E. Kay Stepp, Chairperson Dennis G. Heiner Steven C. Wheelwright 10 Performance Graph The following graph shows a comparison of cumulative total shareholder return, calculated on a dividend reinvested basis, for the prior five years ended August 31, 1998, for the Common Stock, the S&P 600 SmallCap Index in which the Company is included and the S&P Small Cap Consumer Industry Index, the index to which the Company is assigned in the S&P 600 SmallCap Index. The Company has been advised that the S&P SmallCap Consumer Industry Index includes seven corporations, many of which, like the Company, are of a diversified nature. The Company changed its industry index from the S&P 500 Miscellaneous Industry Index that it has used in prior years to the S&P SmallCap Consumer Industry Index this year because Standard and Poors eliminated the Miscellaneous Index in 1997. The Company believes that the S&P SmallCap Consumer Industry Index is the appropriate replacement index. INDEXED RETURNS
Base Period Years Ending Company / Index Aug93 Aug94 Aug95 Aug96 Aug97 Aug98 - --------------------------------------------------------------------------------- FRANKLIN COVEY CO 100 137.27 84.09 66.36 90.45 68.18 S&P SMALLCAP 600 INDEX 100 103.56 126.77 143.61 192.59 157.35 "CONSMER(JWRLY,NVL,GFT)-SMALL" 100 107.42 72.90 67.96 91.61 73.57
11 PRINCIPAL HOLDERS OF VOTING SECURITIES The following table sets forth information as of November 20, 1998, with respect to the beneficial ownership of shares of the Common Stock by each person known by the Company to be the beneficial owner of more than 5% of the Common Stock, by each director, by each executive officer named in the Summary Compensation Table and by all directors and officers as a group. Unless noted otherwise, each person named has sole voting and investment power with respect to the shares indicated. The percentages set forth below have been computed without taking into account treasury shares held by the Company and are based on 21,219,850 shares of Common Stock outstanding as of November 20, 1998:
Beneficial Ownership as of November 20, 1998 -------------------------- Number of Percentage Shares of Class -------------- ---------- Yacktman Capital Management................................ 3,401,690 16.0% 303 West Madison Chicago, Illinois 60606 Stephen R. Covey(2)........................................ 2,034,776 9.6 c/o Franklin Covey Co. 2200 West Parkway Boulevard Salt Lake City, Utah 84119-2331 Dennis R. Webb(1)(2)....................................... 1,477,712 7.0 c/o Franklin Covey Co. 2200 West Parkway Boulevard Salt Lake City, Utah 84119-2331 Hyrum W. Smith(1)(2)(3).................................... 538,698 2.5 c/o Franklin Covey Co. 2200 West Parkway Boulevard Salt Lake City, Utah 84119-2331 Stephen M. R. Covey........................................ 309,278 1.5 Robert J. Guindon.......................................... 127,364 * Kevin R. Cope.............................................. 125,995 * Robert F. Bennett(4)....................................... 121,547 * Jon H. Rowberry(3)......................................... 107,500 * Robert H. Daines(5)........................................ 13,555 * Thomas H. Lenagh........................................... 1,000 * Beverly B. Campbell........................................ 300 * E. J. "Jake" Garn.......................................... --- * Dennis G. Heiner........................................... --- * Joel C. Peterson........................................... --- * Kay E. Stepp............................................... --- * Steven C. Wheelwright...................................... --- * Robert A. Whitman.......................................... --- * All directors and executive officers as a group (21 persons)(1)(2)(3)........................ 3,679,056 16.9% - ----------------------
* Less than 1%. (1) The share amounts indicated as beneficially owned are subject to options granted to other directors, officers and key employees of the Company by the following persons in the following amounts: Hyrum W. Smith, 67,350 shares, and Dennis R. Webb, 19,500 shares. (2) The share amounts indicated for Hyrum W. Smith are owned of record by Hyrum W. Smith as trustee of The Hyrum W. Smith Trust with respect to 124,048 shares; those indicated for Dennis R. Webb, by Dennis R. Webb as trustee of The Lighthouse Foundation with respect to 82,500 shares; and those indicated for Stephen R. Covey by Stephen R. Covey as Trustee of the Gathering For Zion Foundation with respect to 485,000 shares and for SRSMC, LLC with respect to 40,000 shares. Messrs. Smith, Webb and Covey are the respective trustees of those trusts and foundations, having sole power to vote and dispose of all shares held by the respective trusts and foundations, and may be deemed to have beneficial ownership of such shares. (3) The share amounts indicated include shares subject to options currently exercisable held by the following persons in the following amounts: Hyrum W. Smith, 105,000 shares; Jon H. Rowberry, 107,500 shares; and all executive officers and directors as a group, 493,708 shares. (4) The share amounts indicated for Robert F. Bennett include 3,810 shares owned by Mr. Bennett's two daughters sharing the same household. All other shares are owned of record by The Robert F. Bennett Asset Management Trust. (5) The share amounts indicated for Robert H. Daines include 5,000 shares owned by Tahoe Investments, LLC, a Utah limited liability company, of which Mr. Daines is a member. Section 16(a) Beneficial Ownership Reporting Compliance Section 16(a) of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), requires the Company's directors and executive officers, and persons who own more than 10% of the Common Stock, to file with the Securities Exchange Commission (the "Commission") initial reports of ownership and reports of changes in ownership of the Common Stock and other securities which are derivative of the Common Stock. Executive officers, directors and holders of 12 more than 10% of the Common Stock are required by Commission regulations to furnish the Company with copies of all such reports they file. Based upon a review of the copies of such forms received by the Company and information furnished by the persons named below, the Company believes that all reports were filed on a timely basis. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS Pursuant to the Company's previously announced plans to repurchase its outstanding Common Stock from time to time, on April 1, 1998, the Company purchased 500,000 shares of its Common Stock from Hyrum W. Smith, an officer and director, for $12 million, or $24 per share. The closing price reported by NYSE on April 1, 1998, was $24.875 per share. On May 27, 1998, June 11, 1998, and July 6, 1998, the Company purchased 50,000, 44,000 and 100,000 shares, respectively, from Robert F. Bennett, a director. The shares were purchased for an aggregate of $3.7 million or $19.08 per share. The closing prices reported by NYSE on May 27, 1998, June 11, 1998 and July 6, 1998 were $19.9325, $18.875 and $19.25 per share, respectively. On October 13, 1998, the Company purchased 130,000 shares from Val John Christensen, an Executive Vice President, Secretary and General Counsel of the Company for an aggregate of $2.3 million or $17.625 per share. The closing price reported by NYSE on October 13, 1998, was $17.75 per share. In connection with the Merger with Covey, Dr. Covey, who is co-chairman of the Board of Directors, entered into a Speaker Services Agreement with the Company pursuant to which Dr. Covey receives 80% of the proceeds from personal speaking engagements, which resulted in a payment of $2.4 million to Dr. Covey for the year ended August 31, 1998. Also in connection with the Merger, the Company entered 12-year leases expiring in 2009 on two office buildings located in Provo, Utah where the operations of Covey formerly conducted by Covey continued to be located. The buildings are leased from entities in which Stephen R. Covey, Stephen M. R. Covey and Kevin Cope, executive officers and/or directors of the Company have a 35%, 11% and 4% interest, respectively, at an aggregate monthly rental of $148,303. Lease rentals paid to such entities in fiscal 1998 were $1,779,636. The Company believes the terms of the leases, including the lease rentals, are at least as favorable as could be obtained from unrelated third parties. Each transaction described above was entered into pursuant to arm's length negotiations with the party involved and were approved by disinterested majorities of the Board of Directors or the Compensation Committee of the Board. SELECTION OF AUDITOR The Audit Committee of the Board of Directors has recommended, and the Board of Directors has selected, the firm of Arthur Andersen LLP, Independent Certified Public Accountants, to audit the financial statements of the Company for the year ending August 31, 1999, subject to ratification by the shareholders of the Company. The Board of Directors anticipates that one or more representatives of Arthur Andersen will be present at the Annual Meeting and will have an opportunity to make a statement if they so desire and will be available to respond to appropriate questions. OTHER MATTERS As of the date of this Proxy Statement, the Board of Directors knows of no other matters to be presented for action at the meeting. However, if any further business should properly come before the meeting, the persons named as proxies in the accompanying form will vote on such business in accordance with their best judgment. PROPOSALS OF SHAREHOLDERS Proposals which shareholders intend to present at the annual meeting of shareholders to be held in calendar 2000 must be received by Val John Christensen, Executive Vice President, Secretary and General Counsel of the Company, at the Company's executive offices (2200 West Parkway Boulevard, Salt Lake City, Utah 84119-2331) no later than August 15, 1999. ADDITIONAL INFORMATION The Company will provide without charge to any person from whom a Proxy is solicited by the Board of Directors, upon the written request of such person, a copy of the Company's 1998 Annual Report on Form 10-K, including the financial statements and schedules thereto (as well as exhibits thereto, if specifically requested), required to be filed with the Securities and Exchange Commission. Written requests for such information should be directed to Franklin Covey Co., Investor Relations Department, 2200 West Parkway Boulevard, Salt Lake City, Utah 84119-2331, Attn: Mr. Richard Putnam.